To make Audio for websites work for you, consider the following 2 steps before attempting this kind of project:
Creative - Script concept and recording/producing of the actual content
Publishing - Encoding the appropriate format(s) for your target audience, uploading the encoded files to a server and publishing a web page that contains the links to the encoded file for the intended audience to access.
Just like creating a website, audio on your website requires proper planning to make it effective.
For a full detailed planning check list, contact us.